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Samwers and Earlybird team up to back French fashion marketplace Videdressing

Image Credit: Videdressing

The Samwers’ new $200 million investment fund Global Founders Capital has notched up another deal: an undisclosed sum for French secondhand fashion marketplace Videdressing, which raised a $6 million Series A round in March 2013.

Videdressing, launched in 2009 by Meryl Job and Renaud Guillerm and based in Paris, is an online peer-to-peer marketplace for previously owned clothing and accessories, with a focus on high-end items and a free returns policy. The company claims to have increased transaction volumes fivefold during 2012, with more than 500,000 items listed.

The new funding is an extension of the previous Series A round rather than an entirely new Series B round and will go towards internationalisation, with a launch in Germany planned for the beginning of September. It’s a competitive market. As well as eBay and all the firsthand online options, rival secondhand marketplaces Kleider Kriesel and Glamloop also recently raised funding ($6.5m from Accel Partners and an unknown sum from Capnamic Ventures, OP Ventures, and Holtzbrinck Ventures).

Global Founders Capital partners Oliver Samwer, Marc Samwer, and Fabian Siegel are a logical fit if Videdressing hopes to expand quickly. The Samwers are known for aggressively rolling out copies of existing business models into new markets; Siegel co-led global food ordering platform Delivery Hero during a crucial period of expansion.


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Both Global Founders Capital and Earlybird Capital, which co-led the Series A round with DN Capital and Piton Capital, are based in Germany. It’s the first time the two firms have worked together – another sign of consolidation and new co-operation in the local industry.

Also today, Global Founders Capital announced an investment in UK dress rental company GirlMeetsDress. Again, no terms were disclosed but the company said it had committed “more than $5m” across its last three deals (GirlMeetsDress, Videdressing, Lingoda).

This story originally appeared on VentureVillage. Copyright 2013