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Tesla to open a design and research center in China

Tesla dealership sign
A Tesla logo hangs on a building outside of a Tesla dealership in New York, U.S., April 29, 2016.
Image Credit: Reuters / Lucas Jackson / File Photo

(Reuters) — U.S. electric carmaker Tesla plans to open a design and research center in China to make “Chinese-style” vehicles, the company said in a recruitment notice on its official WeChat account.

Wednesday’s notice sought to recruit designers and other staff to help fulfill the goal and called for applications by February 1, but did not identify the center’s location.

“In order to achieve a shift of ‘Made in China’ to ‘Designed in China,’ Tesla’s CEO Elon Musk has proposed a very cool thing — set[ting] up a design and research center in China,” it read.

It was not immediately clear when the center might begin operations, however.


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Tesla’s first factory outside the United States is in the eastern city of Shanghai, and the factory started delivering China-made Model 3 vehicles this month.

Last week, Musk launched a Model Y electric sports utility vehicle program at the $2 billion factory, with an on-stage dance that raised an online storm.

That was also the week Tesla’s stock market value hit nearly $89 billion, eclipsing the sum of General Motors’ and Ford’s values for the first time.

The stock move was fueled by a surprise third-quarter profit, progress at the new China factory, and better-than-expected fourth-quarter deliveries.

(Reporting by Brenda Goh, editing by Clarence Fernandez.)