VentureBeat Design Guidelines
Welcome to the official VentureBeat Design Guidelines! Whether you’re a partner, sponsor, or a community member, these guidelines will ensure our brand integrity and create a consistent experience for our audience.
Logo
Our logo is the visual cornerstone of VentureBeat’s brand identity. It signifies authority and innovation. To maintain its impact, please use the official logo files and adhere to these guidelines.
Color

Black

White

With Background

Color

Black

White

With Background

How to use logo
Do
- Use the primary VentureBeat (GameBeat) logo in full color whenever possible
- Maintain clear space around the logo as shown
- Should be placed on white or light backgrounds to ensure legibility
- Use only official logo files (PNG or SVG)
Don’t
- Alter the logo’s colors, proportions, or orientation
- Add unnecessary elements like gradients, shadows, or reflections
- Place the logo on busy or similar colored backgrounds that obscure visibility
Typography
H1, Roboto Bold
H2, Roboto Bold
H3, Roboto Bold
SECTION LABEL, ROBOTO MEDIUM
Body Copy, Merriweather Medium
Bold Body Copy, Merriweather Bold
Sans Serif Body Copy, Roboto Medium
Bold Sans Serif Body Copy, Roboto Medium
Small Caption Text, Roboto Medium
Colors
Our color palette reflects VentureBeat’s forward-thinking spirit. These colors must be used consistently across print, digital, and any material related to VentureBeat.
Primary Brand
Hex #ED2025
Secondary Brand
Hex #172956
Text
Hex #1A202C
Subtle Text
Hex #718096
Primary Brand
Hex #FFA92D
Secondary Brand
Hex #00A19A
Contact
For questions about applying these guidelines or need additional resources such as high-resolution logos, style templates, or other assets, please reach out:
Email: marketing@venturebeat.com