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Erich Joachimsthaler, Amazon Slay, and how computer vision changes everything — VB Engage

This week, Travis and Stewart interview the incredible Erich Joachimsthaler, the founder of Vivaldi, celebrated branding expert, and author. This is one of the most impactful interviews of the year; Erich gives takeaway after takeaway.

In the news, we discuss AI’s role in bringing TV advertising up-to-date, and how computer vision is changing the world — not just in marketing and through solutions like Google Lens, but in applications that will save lives. (Just don’t ask Stewart how to pronounce “zebra.”)

We also talk about Amazon’s new delivery option that lets delivery drivers into your house, and The Onion’s fun/macabre take on it. Well, it was Halloween, after all.

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June 5th: The AI Audit in NYC

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Resources mentioned in the episode

 Immersive Experience
 Erich Joachimsthaler, Founder & CEO – Branding Expert | Vivaldi
 Growth, Innovation & Brand Strategy Firm | Vivaldi
 HUAWEI CONNECT EUROPE 2017 HCE 2017
 5 ways computer vision could impact how we do AI | VentureBeat
 Zebra shifts business model to AI that saves lives at scale | VentureBeat
 Amazon.com: Introducing – Amazon Key: Amazon Devices & Accessories
 Will Tesla Model 3 Become Top-Selling Car In USA? #2? #3? #5? | CleanTechnica
 Digital pitchforks: Turning social media complaints into brand wins | Insight | VentureBeat
 Popular New Amazon Service Just Comes To Your House And Kills You

 

Next week on VB Engage

Tune in next week as we interview Robert Rose, one of the founders of the Content Marketing Institute, and one of the dudes who knows what is up in marketing.

If you missed last week’s episode

Last week, we interviewed the amazing Shaul Omert, who has grown Playbuzz from scratch to an audience of over 80 million. He tells us what it takes to not only make that possible, but maintain the community he helped build. Don’t miss one of the smartest interviews of the year!

Listen to episode 73.

Thanks for tuning into VB Engage!

If you enjoy the show, please give it a quick rating or review it on your favorite podcast platform. Just search for “VB Engage” and we’ll appear. Standing in front of a mirror and saying “VB Engage” three times produces a similar effect.

And big thanks to our sponsor, Booz Allen, for helping to bring this episode of VB Engage to our listeners. Booz Allen is at the forefront of strategy and technology with experiential, immersive technologies. Get immersed at www.boozallen.com/immersive and on Twitter @boozdatascience, #beanywhere.

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